2026 rebrands
85 new logos logged for 2026, by 48 studios and in-house teams. Each entry has the old and new logo side by side, with sources.
- 85
- Rebrands
- 18
- Industries
- 22
- SaaS, the top industry
- −27%
- vs 2025 (117)
Rebrands by industry
Featured · 7 with both logos
All rebrands · 85
| What changed | |||
|---|---|---|---|
| United Soccer League | Oct 2026 | Spark | "United for Soccer" rebrand by Spark: the rounded stencil USL letters were replaced by an angular USL wordmark with a stair-step S, drawn from soccer-ball geometry, plus new goal-net league marks in a unified USL Blue. |
| University of Nevada, Reno | Oct 2026 | Studio not recorded | The Block N, a white collegiate N on a navy square, was replaced as the primary logo by a custom Interlocked U and N whose negative space traces the outline of Nevada, with a star for Reno. |
| Lord Abbett | Oct 2026 | Studio not recorded | The gold knight tile and spaced capitals were dropped for a stacked, symbol-free Lord Abbett wordmark; the firm says the new wordmark removes any symbols and puts the name at the centre. |
| Sharjah Museums Authority | Oct 2026 | Studio not recorded | For its 20th anniversary the Sharjah Museums Authority dropped its geometric knot emblem and small bilingual name for a symbol-free logotype: angular Arabic lettering over the English name in spaced capitals, part of one system for the authority and its 20 museums. |
| Sunlife | Oct 2026 | Studio not recorded | Sun Life became Sunlife, one word, and its rayed sun-globe was simplified for digital use into a solid yellow sun beside a new wordmark, with the tagline Making life brighter. |
| n8n | Oct 2026 | Studio not recorded | Workflow automation platform n8n replaced its connected nodes symbol, a line of circles branching in two, with a pink symbol of three linked crosses whose negative space holds eight nodes, alongside a new wordmark typeface and a refined pink. |
| Press Association | Oct 2026 | Studio not recorded | PA Media went back to its old name, the Press Association, and dropped the yellow hexagon and lowercase pa media wordmark for a heavy, condensed all-caps Press Association wordmark stacked over three lines. |
| Remote | Oct 2026 | Collins | New logo, wordmark, typeface, colours and imagery; cube-based visual system for modular payroll infrastructure; palette drawn from 77+ currencies |
| The Document Foundation | Oct 2026 | Ura | After 16 years of signing with the LibreOffice logo, The Document Foundation got its own: a green stylised page with diagonal stripes beside a two-line The Document Foundation wordmark in Inter, designed by Ura Design. |
| Apple Music | Oct 2026 | Studio not recorded | Oct 2026: Apple logo + title-case Music in SF -> Apple logo + heavy tightly spaced lowercase music (Apple Music Hall, then iOS 27.2 beta) |
| ICICI Life Insurance | Oct 2026 | Ogilvy India | ICICI Prudential Life Insurance became ICICI Life Insurance: the ICICI Prudential wordmark with the Prudence head and the gradient Life Insurance band gave way to a bold italic ICICI Life wordmark with Insurance set in spaced capitals below, keeping the orange and red ICICI i mark, with the tagline Har Kal Aasaan. |
| Kuda | Oct 2026 | Studio not recorded | Seventh-anniversary "More Life" rebrand by Barkas: the lowercase rounded kuda. wordmark was replaced by chunky geometric KUDA letterforms inspired by Nigerian art and architecture. |
| Skydance | Oct 2026 | Studio not recorded | On closing the Warner Bros. Discovery acquisition, Paramount Skydance Corporation renamed itself Skydance and replaced the Paramount mountain lockup with the serif Skydance wordmark. |
| Vauxhall | Sep 2026 | Studio not recorded | Vauxhall redrew its Griffin emblem with sharper, more angular lines and, for the first time since 1915, removed the flag with the V that the Griffin held, so the mark is now the bird alone inside a circle. |
| McAfee (2026)Logo history | Sep 2026 | Studio not recorded | New logo and identity |
| Kong | Sep 2026 | Kong in-house | Gorilla logo modernised, electric lime as primary colour, new young-gorilla mascot "Karl" |
| Buywander | Sep 2026 | Scout Lab | New logo and identity. |
| Keen | Sep 2026 | Mother Design | New logo and identity. |
| Pleo (2026)Logo history | Sep 2026 | Porto Rocha | Logo rebalanced and made bolder, Pleo pink a few shades cooler, spreadsheet-inspired stripe motifs; new navigation |
| GFiber | Sep 2026 | Studio not recorded | Mar 2026 rename, Sep 2026 identity: Google Fiber four-colour quadrant mark -> gfiber lowercase wordmark with multicolour petal mark |
| Intuit | Sep 2026 | JKR with Intuit in-house | New lowercase wordmark and masterbrand system with custom Tally typeface |
| Spoak | Sep 2026 | Nimble | New logo and identity. |
| Vi | Sep 2026 | Studio not recorded | Sep 2026: Vi logo refreshed |
| Minute | Aug 2026 | We Are Bill | New logo. |
| Aug 2026 | In-house (Meta) with Koto | Bolder, simpler script wordmark; expanded type family | |
| Calendly | Aug 2026 | Smith & Diction | New logo and identity |
| Driver | Aug 2026 | Play (Play Studio, San Francisco) | New logo and identity |
| Meditopia | Jul 2026 | Artı Stüdyo | New logo and identity. |
| Quartr | Jul 2026 | Offgrid with Quartr in-house | New logo. |
| Sporting CP | Jul 2026 | Jones Knowles Ritchie (JKR) | For its 120th anniversary Sporting Clube de Portugal replaced its previous crest, a gold lion inside a striped shield with Sporting Portugal around it, with a simpler green shield based on the 1945 badge: a white lion with an S-shaped tail under the letters SCP arranged as a crown. |
| eToro | Jul 2026 | Studio not recorded | Jul 2026 ("Know better", AI-first app): green etoro wordmark with bull horns -> lowercase etoro between angle brackets |
| Glyphs | Jul 2026 | Enigma | New logo and identity. |
| Malwarebytes | Jul 2026 | Redscout | New logo and identity |
| Stack Overflow | Jul 2026 | Koto | Rebrand for the AI era with off-kilter logo and notched Stack Sans |
| Threads | Jul 2026 | Studio Nari with Threads/Meta design | New logo and identity by Studio Nari |
| TIMVISION | Jul 2026 | Studio not recorded | Jul 2026: stacked TIM icon + TV/TIMVISION -> horizontal TIM icon + Vision with stylised V |
| Tinder | Jul 2026 | Porto Rocha | Jul 2026 Porto Rocha rebrand, first in a decade: lowercase tinder with flame -> all-caps Tinder wordmark |
| CD PROJEKT RED | Jun 2026 | Mucho | New logo. |
| Radosť | Jun 2026 | Echt Brands | New logo and identity. |
| Unify | Jun 2026 | Company Policy Studio | New logo and identity. |
| Bricklink | Jun 2026 | Studio not recorded | New logo. |
| Bank Jago | Jun 2026 | Studio not recorded | New logo. |
| Ideogram | Jun 2026 | How&How | New logo and identity |
| Benifex | Jun 2026 | For Different | New logo and identity. |
| Cricinfo | Jun 2026 | Studio not recorded | After the Reliance-Disney India merger, ESPNcricinfo reverted to its original Cricinfo name: the ESPN-prefixed blue wordmark became a white cricinfo wordmark on a blue block. |
| DenizBank | Jun 2026 | Studio not recorded | Jun 2026 (new CEO, "Ne var sirada?" campaign): red ship-wheel symbol dropped |
| Happen Bank | Jun 2026 | Studio not recorded | Jun 2026: LendingClub renamed Happen Bank; logo redone with a dynamic wordmark and the palette changed to orange and purple. |
| Hiut Denim Co. | Jun 2026 | Pentagram | Welsh jeans maker Hiut replaced its Hiut Denim Co. wordmark in spaced capitals with a redrawn, heavier Hiut wordmark that carries the town name Aberteifi underneath, and made its owl mark bolder and rounder, in an identity by Pentagram partner Hugh Miller. |
| ParentSquare | May 2026 | Boldworld | New logo. |
| Peacock | May 2026 | NBCUniversal in-house | Refined, more compact wordmark; stacked dots cut from six to five and given a gradient; simplified app icon |
| Google Health | May 2026 | Studio not recorded | Fitbit app became the Google Health app: the four-colour Google wordmark lockup gained a brush-stroke gradient heart icon and the 2026 Google Sans wordmark. |
| Google Workspace (2026)Logo history | May 2026 | Studio not recorded | Merged Docs/Sheets/Slides. May 2026 Workspace icon redesign (gradient) |
| OpenCoreOS | May 2026 | Further | New logo and identity |
| ProPublica | May 2026 | Gretel with ProPublica in-house | Identity refresh by Gretel: new wordmark intended to connect to the classicism of the name, built for cross-platform use. |
| Text | May 2026 | Studio not recorded | May 2026: LiveChat Software (renamed Text S.A. 2023) adopts group identity |
| OpenX | Apr 2026 | Studio not recorded | New logo. |
| Blacklane | Apr 2026 | Anomaly | New logo and identity. |
| Fyxer | Apr 2026 | Red Antler | New logo and identity. |
| Mews | Apr 2026 | Koto | New logo and identity. |
| Nava | Apr 2026 | Studio not recorded | Apr 9 2026: AI cloud startup Kluisz.ai renamed Nava with $22M Series A |
| Olympique de Marseille | Apr 2026 | Studio not recorded | Apr 8 2026 (from 2026-27 season): 2004 OM monogram with star and Droit au But replaced by round double-ringed M badge in Bleu Marseille |
| PDHI | Apr 2026 | Thompson & Prince | New logo. |
| PSI Software | Apr 2026 | AN® | New logo and identity. |
| Sabre | Apr 2026 | Studio not recorded | New logo. |
| SoftServe | Apr 2026 | SomeOne | Apr 8 2026: IT services firm SoftServe rebranded by SomeOne ('Technology Elevated') |
| Xbox | Apr 2026 | Studio not recorded | Apr 2026: flat black 2019 sphere+XBOX -> glossy green sphere + green XBOX |
| Firefox (2026)Logo history | Mar 2026 | Jones Knowles Ritchie (JKR); wordmark and typeface by Studio Drama | New mascot & visual language |
| Open Point | Mar 2026 | 20something | New logo and identity. |
| Semrush | Mar 2026 | Koto | Brand transformation from search toolset to "unified intelligence engine" for brand visibility; new mark and identity |
| Daum (2026)Logo history | Mar 2026 | Studio not recorded | Mar 2026: deep-blue mono Daum -> refined four-colour Daum wordmark |
| Etsy | Mar 2026 | Sylvain | New logo and identity |
| Findem | Mar 2026 | Stitzlein Studio | Mar 2026 (Stitzlein Studio): the sans-serif lowercase 'findem' with a stacked-bars 'F' mark replaced by a serif 'Findem' wordmark. |
| iCIMS | Mar 2026 | Studio not recorded | Mar 2026: heavy lowercase icims with teal dot -> light uppercase ICIMS + purple people mark |
| LangChain | Mar 2026 | Play (Play SF) | New logo and identity |
| OneTrust | Mar 2026 | Studio not recorded | New logo. |
| Willhaben | Mar 2026 | Mutabor | New logo and identity. |
| Granola | Feb 2026 | Ragged Edge | New logo and identity |
| HBL | Feb 2026 | Studio not recorded | Feb 2026: green HBL + bilingual Habib Bank lockup -> HBL wordmark with yellow-green chevron "Momentum" device, turquoise palette |
| MYOB | Feb 2026 | Peter Borg | New logo and identity. |
| WD | Feb 2026 | Studio not recorded | New name and logo. |
| Norisbank | Jan 2026 | Studio not recorded | Feb 2026: white norisbank on red-and-yellow bar -> black norisbank with diagonal four-stroke o, orange and anthracite palette |
| BritBox | Jan 2026 | Sibling Rivalry | New logo and identity. |
| GoFundMe | Jan 2026 | Koto | Evolved logo with Progress Circle motif and custom typefaces |
| TestMu AI | Jan 2026 | Studio not recorded | Jan 12 2026: cloud testing platform LambdaTest renamed TestMu AI |
| Vite | Jan 2026 | Studio not recorded | VoidZero unified identity: the purple-to-yellow lightning triangle was replaced by a purple gradient bolt framed by the shared bracket device. |
