Gaming rebrands
35 gaming logo changes logged from 1975 to 2026. Each has the old and new logo side by side, with the studio, typefaces and sources.
- 35
- Rebrands
- 16
- Years
- 6
- in 2022, the busiest year
- 14
- Studios credited
Rebrands per year
Featured · 7 with both logos
All rebrands · 35
| What changed | |||
|---|---|---|---|
| CD PROJEKT RED | Jun 2026 | Mucho | New logo. |
| Xbox | Apr 2026 | Studio not recorded | Apr 2026: flat black 2019 sphere+XBOX -> glossy green sphere + green XBOX |
| Xsolla | Dec 2025 | Studio not recorded | Dec 2025: pink square with game-symbol glyphs -> black retro-futurist bespoke Xsolla wordmark with Sol star symbol (Pentagram) |
| Football Manager | Oct 2025 | Nomad | New logo and identity. |
| Nintendo eShop | Apr 2025 | Studio not recorded | Apr 2025 (Switch system update 20.0.0, ahead of Switch 2): grey Nintendo + orange swoosh eShop wordmark -> white shopping-bag icon + Nintendo eShop on red |
| Halo Studios | Oct 2024 | Studio not recorded | New name and logo. |
| Delta Emulator | Jul 2024 | Caroline Moore | Adobe-dispute icon change: old stylised D (Adobe-like) -> Delta 1.6 final icon (Jul 2024, Caroline Moore) |
| TapTap | Jan 2024 | Superunion and TapTap in-house | New logo and identity. |
| YAGER | Jan 2024 | Studio not recorded | Jan 2024 25th-anniversary rebrand: eye-mask + YAGER -> swoosh mark + italic YAGER |
| Call of Duty | Dec 2023 | Koto | New logo and identity. |
| Remedy Entertainment | Apr 2023 | Studio not recorded | New logo. |
| 3D Realms | 2023 | GAX | New logo and identity. |
| Roblox (2022)Logo history | Aug 2022 | Roblox in-house | Tilted-square "o" refined and lighter custom letterforms; second "o" returned to a regular letter |
| Bend Studio | Jun 2022 | Bend Studio in-house | New logo. |
| Bandai Namco | Apr 2022 | Studio not recorded | Apr 2022: orange/red Bandai Namco lozenge -> logotype in red fukidashi speech-bubble frame |
| HoYoverse | Feb 2022 | Studio not recorded | Feb 2022: Genshin Impact maker miHoYo launches HoYoverse as its international brand |
| Riot Games (2022)Logo history | Feb 2022 | Riot Games in-house | Fist symbol retained and refined; wordmark modernised with "GAMES" given more prominence; new custom typography in an expanded visual system |
| gamescom | 2022 | Jung von Matt Brand Identity | 2022 Jung von Matt identity: stacked purple/blue pin -> horizontal black outline pin + wordmark |
| Focus Entertainment | Sep 2021 | Studio not recorded | Sep 2021: A Plague Tale publisher Focus Home Interactive renamed Focus Entertainment |
| Wizards of the Coast | Feb 2021 | Studio not recorded | New logo. |
| Mojang Studios | May 2020 | Bold Scandinavia and Mojang Studios in-house | New name and logo. |
| League of Legends | Oct 2019 | Studio not recorded | New logo. |
| Riot Games (2019)Logo history | Apr 2019 | Rinker Design and Riot Games in-house | 16 Apr 2019 (in-house): the 2006 graffiti-style 'RIOT' with a left-handed fist replaced by a right-handed fist mirroring the 'R', separated from an angular 'RIOT GAMES' wordmark. |
| ESL | Feb 2019 | Superunion | New logo and identity. |
| Krafton | Nov 2018 | Studio not recorded | Nov 2018: PUBG parent Bluehole renamed Krafton |
| Sega Sammy Holdings | Apr 2018 | Studio not recorded | Apr 2018 (in use from Aug 2018): blue-green swirl + Sega Sammy Holdings -> joined SEGASammy wordmark with blue/green underline |
| Ubisoft | May 2017 | Studio not recorded | New logo. |
| Eidos-Montréal | Jan 2017 | Studio not recorded | New logo. |
| Roblox (2017)Logo history | Jan 2017 | Studio not recorded | New logo. |
| Corsair | Jun 2015 | Studio not recorded | Jun 1 2015: classic square-rigged ship-sails icon with serif Corsair replaced by sharp, swept modern sails mark (also retiring the crossed-swords Corsair Gaming logo) |
| Atlus | Apr 2014 | Studio not recorded | Apr 2014 (Atlus relaunched under Sega): segmented blue Atlus -> thinner condensed Atlus with red T |
| Xbox Game Studios | Jun 2011 | Studio not recorded | New logo. |
| Nintendo (2006)Logo history | 2006 | Studio not recorded | New logo. |
| Electronic Arts | 2000 | Studio not recorded | New logo. |
| Nintendo (1975)Logo history | 1975 | Studio not recorded | New logo. |
