Esc

↑↓ navigate↵ openesc close

StudiosTypefacesSubmitSponsorMCP

2013 rebrands

11 new logos logged for 2013, by 5 studios and in-house teams. Each entry has the old and new logo side by side, with sources.

2014 · 2012

11
Rebrands
8
Industries
3
Streaming, the top industry
−21%
vs 2012 (14)

Rebrands by industry

Featured · 7 with both logos

All rebrands · 11

What changed
BingSep 2013MicrosoftNew logo.
Globe TelecomSep 2013Studio not recordedNew logo.
Google (2013)Logo historySep 2013Google in-houseFlat wordmark with thinner letters, shadows removed
Pandora (2013)Logo historySep 2013Studio not recordedNew logo.
Yahoo (2013)Logo historySep 2013Yahoo in-houseNew Yahoo! logotype after 30 days of change
Funny or DieAug 2013SpringStudioNew logo.
YouTube (2013)Logo historyAug 2013Studio not recordedNew logo.
Dropbox (2013)Logo historyJul 2013Studio not recordedNew logo.
SpotifyMar 2013Studio not recordedMar 2013 (in-house, Christian Wilsson/Andreas Holmström): the bubbly hand-drawn 'Spotify' with sound waves over the 'o', set in a green square, replaced by a green circle with three streaming waves and a tweaked-Gotham 'Spotify' wordmark (round i-dot).
American AirlinesJan 2013FutureBrandThe red and blue AmericanAirlines wordmark set in Helvetica, part of the Massimo Vignelli identity of 1967, was replaced by a single word, American, in a softer custom sans in dark grey, paired with a new red, white and blue flight symbol.
BlackBerryJan 2013Studio not recorded30 Jan 2013: Research In Motion renamed BlackBerry

Keep browsing