Mobility rebrands
16 mobility logo changes logged from 2016 to 2026. Each has the old and new logo side by side, with the studio, typefaces and sources.
- 16
- Rebrands
- 9
- Years
- 3
- in 2025, the busiest year
- 11
- Studios credited
Rebrands per year
Featured · 7 with both logos
All rebrands · 16
| What changed | |||
|---|---|---|---|
| Blacklane | Apr 2026 | Anomaly | New logo and identity. |
| Freenow | Sep 2025 | Freenow in-house with Shuka | New logo and identity. |
| Lyft | Jul 2025 | Koto | Evolved logo and custom typeface |
| Bolt (2025)Logo history | Feb 2025 | Bolt in-house creative team | Biggest update since 2019: unified greens, Inter typography, 3D illustration, custom photography, grid and "Qui" sonic identity |
| Careem | May 2023 | Careem in-house | "C" wink and Careem green kept, logo made slightly bolder, flexible system for the "everything app" services |
| Cabify (2021)Logo history | Sep 2021 | Cabify in-house | New logo and identity. |
| Waze | Jul 2020 | Pentagram | Updated Wazer symbol with new "Moods"; logotype based on Boing; "Block by Block" colourful visual language |
| TrueCar | Jan 2020 | Pentagram | New logo and identity. |
| Trainline | Dec 2019 | Studio not recorded | New logo. |
| FREE NOW | Jul 2019 | Studio not recorded | New name and logo. |
| Bolt (2019)Logo history | Mar 2019 | Bolt in-house | New name and logo. |
| Uber (2018)Logo history | Sep 2018 | Wolff Olins with Uber in-house | New logo and identity. |
| BlaBlaCar | Jan 2018 | Koto | New logo and identity. |
| Cabify (2017)Logo history | Feb 2017 | Cabify in-house | Feb 2017 in-house rebrand: new purple-and-white identity with a fluid pin-shaped C symbol. |
| Grab | Feb 2016 | Studio not recorded | New name, logo, and identity. |
| Uber (2016)Logo history | Feb 2016 | Uber in-house | New logo and identity. |
