Palo Alto Networks
Boxed waveform mark replaced by a three-part interlocking symbol for Strata, Prisma and Cortex; lowercase wordmark; Decimal type
Palo Alto Networks logo before and after
BeforeUntil May 2020
Logo: Palo Alto Networks. Source: paloaltonetworks.com (archived)
AfterSince May 2020
Logo: Palo Alto Networks. Source: paloaltonetworks.com (archived)
Key facts
Palo Alto Networks launched a new logo in May 2020, designed by Godfrey Dadich Partners.
- Brand
- Palo Alto Networks
- Launched
- Typeface
- Decimal
- What changed
- Boxed waveform mark replaced by a three-part interlocking symbol for Strata, Prisma and Cortex; lowercase wordmark; Decimal type.
Cite this Rebrand Log, "Palo Alto Networks new logo (2020)", https://rebrandlog.com/rebrand/palo-alto-networks/, last updated .
Identity · 6 images
© Palo Alto Networks / Godfrey Dadich Partners, via godfreydadich.com
Rationale
With category-redefining products about to launch, leaders saw a chance to reshape and strengthen the identity; the symbol unites the three product families.
Quote
“In 2019, with the release of a set of category-redefining products right around the corner, the company’s leaders saw an opportunity to reshape and strengthen the brand’s identity.”
Press
Reactions
Sources
- 1. godfreydadich.comhttps://www.godfreydadich.com/work/palo-alto-networks
- 2. paloaltonetworks.comhttps://www.paloaltonetworks.com/company/brand