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Zuora

Rebrand · Oct 2022

Sep/Oct 2022 (Focus Lab): the lowercase 'zuora' wordmark gained an interlocking teal 'Z' symbol of winding lines, with a wider accessible palette anchored on Zuora Teal.

Zuora logo before and afterRefinement

BeforeUntil Oct 2022

Logo: Zuora. Source: zuora.com (archived)

DownloadLightSVGPNGDarkSVGPNG

AfterSince Oct 2022

Logo: Zuora. Source: zuora.com (archived)

DownloadLightSVGPNGDarkSVGPNG

Refinement: the mark keeps its form. The refresh also covers identity.

Key facts

Zuora launched a new logo in Oct 2022, designed by Focus Lab.

Brand
Zuora
Launched
Source: underconsideration.com
Studio
Focus LabAll rebrands by Focus Lab
What changed
Sep/Oct 2022 (Focus Lab): the lowercase 'zuora' wordmark gained an interlocking teal 'Z' symbol of winding lines, with a wider accessible palette anchored on Zuora Teal.
Sources
zuora.com

Cite this Rebrand Log, "Zuora new logo (2022)", https://rebrandlog.com/rebrand/zuora-2022/, last updated .

Press

Sources

  1. 1. zuora.comhttps://www.zuora.com/2022/09/08/from-subscription-management-to-monetization-evolving-our-brand-alongside-our-transformation/
  2. 2. underconsideration.com · paywalledhttps://www.underconsideration.com/brandnew/archives/new_logo_and_identity_for_zuora_by_focus_lab.php