Plex
Uppercase wordmark replaced by a rounded lowercase wordmark keeping the chevron and colours
Plex logo before and after
BeforeUntil Apr 2022
Plex logo via Wikimedia Commons (uploader/author: Plex Inc.). Source: commons.wikimedia.org
AfterSince 28 Apr 2022
Plex logo via Wikimedia Commons (uploader/author: Plex, Inc.). Source: commons.wikimedia.org
Key facts
Plex launched a new logo on 28 Apr 2022, designed by Plex in-house.
- Brand
- Plex
- Launched
- Studio
- In-house at Plex
- What changed
- Uppercase wordmark replaced by a rounded lowercase wordmark keeping the chevron and colours.
- Sources
- plex.tv, commons.wikimedia.org
Cite this Rebrand Log, "Plex new logo (2022)", https://rebrandlog.com/rebrand/plex/, last updated .
Rationale
A more flexible, adaptable logo with "a warmer and more inviting spirit" for the many new users Plex was reaching.
Quote
“We do not take this step lightly—a lot of thought and sweat went into the process to create a more flexible and adaptable logo, and we hope you dig it as much as we do.”
Press
Reactions
- Eric E. Hurley I'm glad you exist) Thank you Miss@Hurlamania on XAlways loved @plex since day one, still do. But I just couldn't not say anything I'm not loving the new logo style. Plus it makes my shirt look outdated LoL... The old logo was a very strong dominant logo this local…28 Apr 2022 · 1 like
- Jason Lister 🇨🇦@jump4jay on X@plex Loving the new logo, truly! But also going to miss the sideways house in the negative space of the old logo.28 Apr 2022 · 0 likes
- AirportThings@AirportThings on XThank you @plex for the critical work that went into designing a new logo. Definitely more important than any other missing feature 😒18 May 2022 · 0 likes
- Jeffrey Jose@jeffjose on X@plex has a new logo and it looks nice. I'm glad they retained the yellow chevron1 May 2022 · 0 likes
- John Voight’s Pencil@oshae on X@plex FYI the new logo design is terrible.30 May 2022 · 1 like
- Bront@bmrow on Xplex has a cute new logo29 May 2022 · 4 likes
Sources
- 1. plex.tvhttps://www.plex.tv/blog/new-logo-same-plex/
- 2. commons.wikimedia.orghttps://commons.wikimedia.org/wiki/File:Plex_logo_2022.svg