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FreshBooks

Rebrand · Oct 2020

New logo and identity.

FreshBooks logo before and after

BeforeUntil Oct 2020

Logo: FreshBooks. Source: freshbooks.com (archived)

DownloadLightSVG PNGDark mode version adapted by Rebrand Log

AfterSince Oct 2020

Logo: FreshBooks. Source: freshbooks.com (archived)

DownloadLightSVG PNG

Key facts

FreshBooks launched a new logo in Oct 2020, designed by Son & Sons.

Brand: FreshBooks
Launched: Reported Oct 2020Source: underconsideration.com
Studio: Son & Sons All rebrands by Son & Sons
What changed: New logo and identity.
Sources: freshbooks.com, campaigncanada.ca

Cite this Rebrand Log, "FreshBooks new logo (2020)", https://rebrandlog.com/rebrand/freshbooks-2020/, last updated 2020-10-01.

Press

Brand New (UnderConsideration)FreshBooks review on Brand New

Sources

1. underconsideration.com · paywalledhttps://www.underconsideration.com/brandnew/archives/new_logo_and_identity_for_freshbooks_by_sonsons.php
2. freshbooks.comhttps://www.freshbooks.com/hub/feature-news/new-logo
3. campaigncanada.cahttps://www.campaigncanada.ca/article/freshbooks-gets-a-fresh-new-look/46pb1tq45x48xvngwmxnmvjgwv