# Revolut new logo (2020)

> Revolut launched a new logo in Mar 2020. 20 Mar 2020 in-house refresh: the chunky, playful rounded 'Revolut' wordmark replaced by a simpler, sharper geometric wordmark with a new typeface, plus a separate 'R' icon.

## Key facts

- Brand: Revolut
- Launched: Mar 2020
- What changed: 20 Mar 2020 in-house refresh: the chunky, playful rounded 'Revolut' wordmark replaced by a simpler, sharper geometric wordmark with a new typeface, plus a separate 'R' icon.
- Why: Revolut said its new logo symbolised its ambition to become a global super app offering every kind of financial service.
- Industry: Fintech
- Logos: https://rebrandlog.com/logos/revolut-2020/before.svg (before), https://rebrandlog.com/logos/revolut-2020/after.svg (after)

## The rebrand, explained

On 20 March 2020 Revolut presented a new logo. Polish marketing site PRoto.pl reported the company's explanation: the change reflected the brand reaching maturity after almost five years in business, including the expansion of its services. Two logo types would be introduced over the following months, the full Revolut name and an R mark, along with a new font.

In a comment sent to PRoto.pl, Revolut said its ambition was to become a global super app giving users access to every kind of financial service, and that the new logo was meant to symbolise those changes. The original logo had accompanied the brand since its founding in completely unchanged form. The refreshed version, the press office said, was visually and technically simpler, easier to present and to fit onto many backgrounds and formats, and designed to appeal to global users in Europe, America, Australia and Asia.

French tech site Next described the change as gentle. Revolut said the decision to update its visual style had not been taken lightly, but Next observed that the changes were hardly profound: Revolut is still written large on a blue background, just in a different font and a deeper colour. The new identity was created by Revolut's internal brand and design team, and new payment cards were promised once their design was finished.

That modesty is the point. Revolut's name was already its strongest asset, and the update only had to make it sturdier. The new letters are more confident, and the R gives the company a compact mark for the app icon and the card.

For a fintech promising to be everything to everyone, a logo this restrained is a sensible hedge. It says bank, not startup, without saying much else.

In short: Same name, firmer voice.

## Other rebrands of Revolut

- [Revolut (2023)](https://rebrandlog.com/rebrand/revolut/) 11 Oct 2023

## Sources

- https://www.underconsideration.com/brandnew/archives/new_logo_for_revolut.php
- https://www.proto.pl/aktualnosci/revolut-prezentuje-nowe-logo/
- https://next.ink/brief-article/revolut-change-de-logo-en-douceur/

## Cite this

Rebrand Log, "Revolut new logo (2020)", https://rebrandlog.com/rebrand/revolut-2020/, last updated 2026-10-20.