# Optimove new logo (2025)

> Optimove launched a new logo in Sep 2025. Sep 2025 (Positionless Marketing): lowercase black optimove wordmark -> three-shape mark + uppercase Optimove.

## Key facts

- Brand: Optimove
- Launched: Sep 2025
- What changed: Sep 2025 (Positionless Marketing): lowercase black optimove wordmark -> three-shape mark + uppercase Optimove.
- Industry: SaaS
- Logos: https://rebrandlog.com/logos/optimove-2025/before.png (before), https://rebrandlog.com/logos/optimove-2025/after.svg (after)

## Sources

- https://www.optimove.com/resources/blog/optimove-rebrands-as-positionless-marketing-company
- https://igamingbrazil.com/en/event-coverage-en/2025/09/23/exclusive-felipe-nadalini-presents-optimoves-new-product-positionless-marketing/
- https://fyi.ltd/rebrandings-optimove-spotware-tradersyard-and-fxgt-with-new-looks/

## Cite this

Rebrand Log, "Optimove new logo (2025)", https://rebrandlog.com/rebrand/optimove-2025/, last updated 2026-10-21.