# Mindbody new logo (2020)

> Mindbody launched a new logo in Apr 2020. Spring 2020 refresh: the grey all-caps 'MINDBODY' with a gradient brushstroke circle replaced by an orange lowercase 'mindbody' wordmark with tightened, rounded letterforms and a single-colour circle.

## Key facts

- Brand: Mindbody
- Launched: Apr 2020
- What changed: Spring 2020 refresh: the grey all-caps 'MINDBODY' with a gradient brushstroke circle replaced by an orange lowercase 'mindbody' wordmark with tightened, rounded letterforms and a single-colour circle.
- Industry: SaaS
- Logos: https://rebrandlog.com/logos/mindbody-2020/before.svg (before), https://rebrandlog.com/logos/mindbody-2020/after.svg (after)

## Other rebrands of Mindbody

- [Mindbody (2025)](https://rebrandlog.com/rebrand/mindbody/) 24 Mar 2025

## Sources

- https://www.underconsideration.com/brandnew/archives/new_logo_for_mindbody.php
- https://www.mindbodyonline.com/business/education/blog/visualizing-vitality-our-brand-refresh

## Cite this

Rebrand Log, "Mindbody new logo (2020)", https://rebrandlog.com/rebrand/mindbody-2020/, last updated 2020-04-01.