# Freenow new logo (2025)

> Freenow launched a new logo on 16 Sep 2025, designed by Freenow in-house and Shuka. New logo and identity.

## Key facts

- Brand: Freenow
- Launched: 16 Sep 2025
- Studio: Freenow in-house and Shuka
- Typeface: Roobert
- What changed: New logo and identity.
- Industry: Mobility
- Logos: https://rebrandlog.com/logos/freenow-2025/before.svg (before), https://rebrandlog.com/logos/freenow-2025/after.svg (after)

## Sources

- https://www.underconsideration.com/brandnew/archives/new_logo_and_identity_for_freenow_by_shuka.php
- https://www.free-now.com/press/freenow-by-lyft-introduces-new-refreshed-brand-look/
- https://shuka.design/work/freenow

## Cite this

Rebrand Log, "Freenow new logo (2025)", https://rebrandlog.com/rebrand/freenow-2025/, last updated 2025-09-16.